Cookie Policy

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They help us recognize your browser, remember preferences, and understand how you use our site. We also use similar technologies such as pixels and local storage.

2. Cookies We Use

Strictly necessary cookies

These cookies are essential for our website and platform to function. They enable core features like secure login, session management, and access to account areas. They cannot be disabled.

Analytics cookies

We use analytics cookies to understand how visitors interact with our website — which pages are visited, how long sessions last, and where traffic originates. This helps us improve our website and user experience. We use privacy-focused analytics that do not track individual users across sites.

Functional cookies

These cookies remember choices you make (such as language preferences or region) and provide enhanced, personalized features.

Marketing cookies

Marketing cookies are used to deliver relevant advertisements and to measure the effectiveness of our marketing campaigns. These are only set with your consent.

3. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. Third parties that may set cookies include analytics providers and advertising partners. Please review their respective privacy policies for more information.

4. Managing Cookies

When you first visit our website, we ask for your cookie preferences. You can change your preferences at any time by clicking the "Cookie Settings" link in our footer.

You can also control cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that blocking certain cookies may impact website functionality.

5. Data Retention

Cookie lifetimes vary. Session cookies are deleted when you close your browser. Persistent cookies remain on your device for a set period (typically up to 12 months) or until you delete them.

6. Changes to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated date.

7. Contact

If you have questions about our use of cookies, contact us at privacy@effara.ai.

For more about how we handle personal data, see our Privacy Policy.